Tech Desk: India’s budget smartphone segment just got a notable new contender with the launch of the Lava Smart 4 Plus. Priced at an aggressive Rs 9,999, this 4G device aims squarely at users seeking a dependable, feature-rich phone without breaking the bank. Its standout features include a massive 5,000mAh battery for extended usage and a large 6.75-inch 90Hz display, promising a smoother visual experience usually found in higher-priced models.

Beyond its impressive battery life and vibrant display, the Lava Smart 4 Plus also boasts an IP64 rating, offering robust protection against dust and splashes – a welcome and rare find in this price bracket. Powering the device is an octa-core Unisoc 9863A chipset, coupled with 4GB RAM and 64GB storage, which can be further expanded by up to 8GB via virtual RAM. It runs on the latest Android 15 Go Edition, ensuring a clean, bloatware-free software experience, with Lava promising two years of crucial security updates.

For photography, the phone is equipped with a 13MP dual rear camera setup, while a 5MP front camera handles selfies and video calls. One of Lava’s unique selling propositions, the doorstep after-sales service, is also included, providing unparalleled convenience for repairs and support directly at your home. This commitment to customer service, combined with its robust specifications, positions the Lava Smart 4 Plus as a strong challenger against entry-level offerings from brands like itel and Realme.

The Lava Smart 4 Plus under Rs 10000 is an ideal choice for those prioritizing a clean Android interface, exceptionally long battery life, and reliable local support. While users seeking 5G connectivity or peak performance might consider stretching their budget, this new Lava offering delivers compelling value and essential features, making it a highly attractive option for budget-conscious buyers in India’s competitive smartphone market.